So few results are obtained from drug or alcohol rehab centers because the odds are 84,400 to 1 against the addict. There are 84,400 seconds in a day and each second requires the addict to decide whether

In the mid 1700s a young Prussian King named Frederick the Great coined the word audacity. Against overwhelming odds, when any other European monarch would have locked themselves up in the castle and sent emissaries to negotiate terms of surrender, the young Frederick attacked winning the day and eventually the war. It was a surprise attack because nobody expected light cavalry to charge into a force twenty times their size. King Frederick

PIG is a term used in modern physiology to describe the Problem of Immediate Gratification i.e. the

Risk homeostasis (also known as ‘risk compensation’) is a subconscious mental process that regulates risk assessment. It explains why we slow down on sharp turns and then speed up on straight-a-ways. This process feels so natural we fail to realize our actions are on autopilot. Anytime risk is perceived to change, we automatically adjust our actions either increasing or decreasing to maintain a predetermined